2024
Bani is a pizzeria with character but without a voice. Visually everything was there, but how to talk to the guest was unclear. It turned out dry, faceless, without the feeling of a living brand.
We started with the main thing — found the brand’s character. Bani is a girl you want to visit just because it feels good with her. From this grew a bright identity with tenderness in details and a human voice that speaks without bureaucracy, without stock phrases. Now Bani addresses the guest in a way that creates closeness and atmosphere you want to be part of.
